news

  • Oct 26, 2023

A.L.P. Announces New Hires

We are pleased to announce two new additions to the A.L.P. team:

Abelardo Martinez was recently hired as Regional Sales Manager, focusing on non-lighting customers in Mexico. He will be responsible for developing and growing custom manufacturing business with OEMs from automotive, appliance, heavy equipment, medical, and other industries. Abelardo has an extensive business development background and is experienced in interfacing with engineering and manufacturing teams. 

Pablo Villarreal, our new Metals Product Manager, is working from A.L.P.’s Monterrey facility. He is responsible for the Metals product portfolio, including pricing and technical support for the sales and customer service teams. Pablo has a strong background in metals processing and sales. He will train in Monterrey for the next few months and travel with our regional sales managers.


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  • Jul 17, 2019

A.L.P. LexaLite® brand pricing now available online

In order to better serve our customers and simplify the purchasing process, A.L.P. is introducing secure online access to current pricing information for our LexaLite® brand products.  Just set up your account, and you can navigate to pricing in multiple ways.  No more wondering if you have the latest information or scrolling through pages and pages of information to find the pricing you need.

Find the information in two ways:

1) Enter this URL in your browser and then register for secure access: https://customerportal.alpadvantage.com

Once your account is validated, you can navigate by product name or image directly from the pricing site. Bookmark this address for future use!

2) Navigate straight to the product that interests you at www.alpadvantage.com. Click the pricing link (shown below) and you will be taken to the registration page.

Once your account is validated, you can navigate this way directly to the product pricing you need.

Of course, the entire team is still on-hand to provide product data and purchasing support. We just want to give you convenience, options, and yet another opportunity for us to remain supplier of choice! If you have any questions about signing up or using your pricing account, please contact your sales representative or Customer Service at (877) 257-5841.

Note: This information is applicable only to customers covered under the A.L.P. LexaLite “Western Hemisphere Pricing.” 


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